Everything a nonprofit powered by sport needs to get found, hold attention, and build the partnerships that fund the work.
Current work: supporting USA Judo's digital growth. Read about the engagement
What we do
The core of every engagement is search engine optimization, AI search visibility, Google Ad Grant management, email marketing and automations, Meta ads, and social content. Web design, branding and sponsorship development support that work when an engagement needs them.
Team sheet
Six core · Three supporting
Core services
We work on being found in Google: the technical foundation, the structured data, and the content that give a page a chance to rank for what people actually search, whether they are looking for a program to join or a cause to support. Rankings are set by the search engines, not by us, so we report on what moved rather than promising positions.
Includes
Supporters, donors, and nonprofit leaders can now encounter organizations through AI-generated answers as well as traditional search results. We make sure your organization and programs are described clearly and consistently enough for those systems to understand you, and we check what they actually say. Whether an assistant cites you is its decision; what we control is the quality of what it has to draw on.
Includes
We run the Google Ad Grant like a real performance account: up to $10,000 per month in in-kind Google Search advertising for eligible nonprofits, pointed at program registrations, volunteer sign-ups and donations, each tracked as its own conversion. Plus the compliance work that keeps an account in good standing.
Includes
We build the email systems that keep people coming back: registration reminders and re-enrollment for the families you serve, and welcome flows, post-gift follow-up and re-engagement for supporters. A calendar mapped to your season, so people hear from you when it matters.
Includes
Facebook and Instagram campaigns for the moments that matter: registration windows, camps, events, volunteer drives and campaigns. Audiences built around where your participants and supporters are, and results measured against completed sign-ups and gifts, not likes.
Includes
We run social the way each platform actually rewards: native formats, hooks that stop the scroll, and a mix built around where your community really is. Content that shows families what a session looks like and shows supporters what their help does, tied to your season.
Includes
Supporting capabilities
Web design and branding when the core engagement requires them, and sponsorship development as a secondary capability.
We build websites that convert, not just display: mobile-first, fast, with donation flows engineered for completion and the structured data that lets Google and AI assistants understand who you are. A foundation built to handle real traffic before any campaigns turn on.
Includes
We shape how a sports nonprofit shows up: a clear identity and message that makes donors and sponsors take you seriously. Positioning and brand assets built around your mission, so the credibility that lands partnerships is there before the conversation starts.
Includes
We build the sponsorship offer and run the outreach: tiered structures priced against your actual reach, a prospect list built around real mission alignment, and follow-up run with the discipline of a sales process. Whether a given business says yes is theirs to decide; what we control is that the offer is clear, the targeting is sensible, and the follow-up happens.
Includes
Where to start
These services work best in a particular sequence, and we will always tell you what we would do first and why. But it is your organization. If you want to start somewhere else, that is where we start.
The one thing we push back on
Non-negotiable
Sending people to a website that cannot hold them. Before you scale anything, the site has to do two jobs.
Stay fast and usable when a good month multiplies your traffic.
Capture the people who arrive, so you can reach them again.
What an uncaptured season costs
That second job is where we see the damage. Sports nonprofits have uneven years. A strong season, a milestone campaign, or a moment that travels brings a wave of first-time visitors and first-time donors. When nothing is in place to capture and re-engage them, that wave leaves and does not come back. The next year starts over, and the one after starts lower. A slow decline is rarely one bad year. It is usually several good ones that were never followed up.
30-minute diagnostic call. No pitch deck. Just an honest read on where you stand.